John

Archive for December 30th, 2008|Daily archive page

Using Twitter in the Newsroom

In Online on December 30, 2008 at 10:45 am

hurma11

(Pic from Geekandpoke)

I hate to harp on again about Twitter, but it’s been heavily on my mind since the Mumbai attacks (This post was delayed for far too long, I know). Once again, Twitter was hailed as the on-the-ground, revolutionary, citizen-journalism breakthrough by the web community. More so this time, when mainstream media paid attention and leveraged on the reporting done through Twitter.

Following Twitter’s success in covering the San Diego fires, Obama”s presidential campaign, and the China Earthquake, there was little doubt that Twitter would take centrestage during the Mumbai attacks. This time around, however, the question of credibility was raised when the BBC admitted to mistakes made using Twitter coverage, especially in regards to the widely-reported tweet that the Indian government called for an end to Twitter updates from Mumbai.

This drew fiery responses from both sides of the issue: on the side of the traditional media gatekeepers are The Independent’s Tom Sutcliffe, who writes that citizens twittering news side-by-side with professional journalists is “a worrying development.” Read the rest of this entry »

Advertisements

The Flipside: How Newspapers Should Use Twitter To Disseminate Information

In Online on December 30, 2008 at 10:36 am

2008-08-12-images-coloneltribune

(Chicago Tribune photo by Bill Hogan, plucked from The Huffington Post–great link to the back story on the Tribune’s social media evolution)

One thing that irks me about most newspapers is their poor understanding on how to utilise Twitter as a social media tool for disseminating their news. Sure, a newspaper could look “cool and hip” by adding Twitter on their list, but it gets annoying fast when all the Twitter account does is spew out RSS feeds like a bot.

So far, local news orgs have been treating it like another channel of news alerts: @tm_insider, @thenutgraph, @thestar_rage, mostly employ it as a one-way communication tool. (If you ask me, @msiakini is the biggest irritant in this regard–the tweets are often cut short as headlines stretch over 140 characters- – with no link! WTF, seriously) Granted, while @nikicheong is getting there with The Star’s Rage in being human by putting more than headlines and a link in its Twitter post, there’s hardly a relationship built there. Read the rest of this entry »